For Sublimation Operators: Now is the Time to Get Ready for Holiday Season!
Even though winter holidays are a few months away, now is the time sublimation businesses need to be thinking about how they will be fulfilling the peak season demand. By having inadequate stock to go around and leaving customers clamoring for products, businesses only leave money on the table. There are those businesses as well that face equipment failure during peak season or simply run out of supplies, just because they failed to invest at the right time.
Therefore, sublimation operators need to plan way ahead and ensure that they are milking the holiday season as much as possible.
Here are some things that sublimation operators need to be putting in motion to better prepare for the peak season:
Stocking up the Supplies
Sublimation essentials, like substrates, paper, ink, heat tape and adhesive spray are hard to get at a moment’s notice. Therefore, they must be stocked way before they are to be used. By buying them in advance, subliminal operators can also avail discounts and offers, such as bulk discounts and free shipping.
Stocking up will ensure that they don’t run out at the last minute.
Evaluate your Machinery
Sublimation operators, who think that they will soon need new printers, need to get them now. There are some printers which can work without any major issues for years, while others aren’t much reliable. It takes time to replace a printer, and the last thing an operator wants is waiting to get a printer replaced when there is money to be made.
The printers that are doing a fine job need to be inspected in order to ensure that they are capable of handling the imminent increase in production. If any printer does not have the capacity to fulfill the demand, then it would be a good idea to discuss options with the dealer for upgrades.
Test News Products
This also happens to be the best time to test new products. Sublimation is not easy, especially for products that the business hasn’t printed on before.
Similarly, businesses need to evaluate which products will be in high demand during the peak season so that they can be stocked up. In addition to that, businesses need to be developing their sales plan so that they can provide adequate customer support and service.
If you are looking for a reliable supplier of dye-sublimation paper and ink, then get in touch with JD Digital Technology.
They are one of the leading transfer paper manufacturers, and have been in the field for more than 10 years.
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